We Heart Canada

What is We Heart Canada?

To kick off celebrating Canada’s 150th Anniversary, Vancouver Asian Film Festival (VAFF)  is partnering with City of Vancouver (COV) and Vancouver Immigration Partnership (VIP) to launch “We Heart Canada” film projects which offers audiences an intimate look at Vancouver's diversity story of how and why do you love Canada.

Over the past 20 years, VAFF has shared with its audience hundreds of films featuring the impact of Canada’s cross-cultural diversity, including multiculturalism’s unique influence right here in Vancouver. The VAFF 2017 theme VISUAL LANDSCAPES celebrates our historical and contemporary experience of cultural and geographical place in the landscape of Canada, tying into the national celebration of Canada 150. VAFF is proud to have grown together with Vancouver's changing community.

What does it mean to truly belong to the communities in which we live? How has the process of migration shaped social and cultural identity? Both City of Vancouver and Vancouver Immigration Partnership is interested in capturing stories of resilience, courage, joy and transformation from immigrant and refugee youth. The "We Heart Canada" film projects offers immigrant and refugee youth the opportunity to shape their narrative and contribute to the discourse about belonging and cultural identity in our city. Through the project, young people will work with diverse teams of film makers to share the immigrant and refugee youth perspectives, and their stories will be showcased at the annual VAFF film festival.

This campaign will consist of two projects: Project I: a curated short film series and Project II: a movie making competition.

Thank you to our Partners:


our Sponsors:


Organizations Partners:

Collingwood Neighbourhood House | Little Mountain Neighbourhood House | MOSAIC

Mount Pleasant Neighbourhood House | Pacific Immigrant Resources Society | Simon Fraser University

Vancouver Community College | Vancouver School Board | YMCA | VPD


Alfred Liu | Desiree Lim | Angelina Cantada | Elizabeth Cheong and Lisa Lee

Phil Planta | Bruno Cruz and Neil Colango| Derek Kwan | Yvette Lu

Lucho Berzek | Louisa Phung | Emily Chan


Community Contest

To celebrate Canada’s 150th anniversary, we ask you to enter the “We Heart Canada” interactive logo contest. Share your love for Canada with us in the form of photos, illustrations and short videos! Share your creativity!

Contest Rules & Regulations:

  • Contestant Age: 16+

  • Creative requirement: “We Heart Canada” interactive logo: still image (HR Jpg or PNG file 1024px x 768px 300DPI) OR GIF image  (max 5 second)

  • One entry per person or group

  • Registrations are accepted from individuals or groups  in all provinces in Canada

Prizes and Promotion:

  • Winning Logo will be used for “We Heart Canada” campaign (promotional purpose - print & digital)

  • Two VIP passes to the 21st Annual Vancouver Asian Film Festival

  • Marketing opportunity via our social media, blog and annual event.


  • The registration is now closed. Questions regarding your registration can be emailed to marketing@vaff.org

Connect with us @VAFFvancouver #VAFF2017 #WeHeartCanada


Asians in Movies

VAFF Voice - Blog


Youthflix Program